How can Democrats win back working-class voters? Change their tune | Joan C Williams

Campaigning on ‘protecting democracy’ isn’t appealing for non-college-educated voters. So why haven’t Democrats changed their message?

Doing the same thing and expecting a different result – that’s the definition of insanity. So I fall into despair when I hear yet another news story, and yet another politician, talking incessantly about assaults on democracy. It’s as if folks have read no post-2024 election polling. Defense of democracy was a top issue for Democrats but way, way down for those who voted for Donald Trump: their top concerns were inflation and the economy. Democrats lost the popular vote. They need to attract voters they lost in the last election. What’s complicated about this?

Assaults on democracy are driven by narcissistic authoritarianism, for sure – but they’re also a strategy to control the narrative in ways that aid and abet the far right. Democrats need to stop walking into the same old trap, and supplement defense of democracy with a viable strategy to lure back enough non-college-educated voters to win elections.

Continue reading…